DOSARAF Introduces Oven Dried Catfish into the Nigerian Market

DOSARAF launched its first food product, DOSARAF Oven Dried Catfish, to meet strong and consistent national demand for smoked catfish — a staple ingredient across Nigerian cuisine that has historically been supplied through inconsistent, informal channels.

CEO Mr Aderonmu positioned the product around three qualities buyers had told the company they cared about most: no preservatives, no Polycyclic Aromatic Hydrocarbon (PAH) residue from poor smoking methods, and a genuine six-month shelf life without refrigeration.

The product targets individuals, hotels, restaurants and processors, and is sold through a wholesale distributorship network built specifically to also create income opportunities for youth entrepreneurs across the country.

Since launch, DOSARAF Oven Dried Catfish has reached supermarket shelves nationally, with the company continuing to refine the product while it focuses on deepening its position in the local market — ahead of an eventual move into export.